Let AI take the wheel
We’ve all interacted with AI in some way, whether it’s through chatbots or the algorithms ordering our social media feeds. Several AI branding and marketing tools have hit the market, some claiming the ability to analyze consumer behavior and develop winning brand strategies. No, AI won’t replace living, breathing marketing pros, but it can increase the branding capabilities of a small, lean business.
Harnessing the power of AI can expand your marketing muscle in a number of ways:
- Predictive analytics. AI can quickly sort through an enormous amount of consumer data, predicting trends and behaviors relevant to your brand.
- Brainstorming. Even if AI isn’t making any final decisions, it generates ideas through prompts to help get the creative juices flowing.
- Customer relations. You probably don’t have time to personally respond to all of your customers, but AI does.
- Company or product name. Are you stuck? Let AI suggest creative company or product names tailored to you and your business.
- Logo. An AI-generated logo is a cost-effective technique to make a professional image for your brand.
Your brand, powered by AI
Your brand is your unique identity, consisting of words and imagery that prospective and existing customers associate with your products or services. The best brands elicit emotional responses and suggest possibilities. For example, the Nike “swoosh” is famously tied to athletic excellence, not just shoes. A lot of work goes into developing even simple brands; thankfully, AI can do a lot of the heavy lifting for you.
As the business owner, you know your customers. What you can’t do is analyze several terabytes of data generated in a matter of seconds, and then develop brand names and logos based on connections or patterns found during the process. Using AI is like strapping a rocket booster to your back to propel your branding efforts with just a few clicks.
Ways Rocket Lawyer can help:
- Get your FREE AI generated business name and logo.
Take Rocket Copilot AI for a test drive to build a concept for your business. Whether you need a new name or a logo (or both), Rocket Copilot can lift your efforts and reduce your costs. If you’re just getting started, don’t forget to register your business as an LLC or corporation. Rocket Legal+ members get their first business registration filing FREE (excluding state fees).
- Register your trademarks.
When you invest time and energy in your brand, it’s important to protect it. Trademarks can help protect both your business and reputation. With a Rocket Legal+ membership, Trademark Registration services are HALF OFF (excluding USPTO fees).
- Talk to a Legal Pro.
Whether starting out or shifting course, you can ask Legal Pros for advice, document prep and review, or risk evaluation.
- Everything Legal – all in one place.
From professional help to AI-powered tools for your business, A Rocket Legal+ membership provides you with Everything Legal, to protect you and your business.
This article contains general legal information and does not contain legal advice. Rocket Lawyer is not a law firm or a substitute for an attorney or law firm. The law is complex and changes often. For legal advice, please ask a lawyer.
